This year has seen the renewed debate in and out of the FTSE 200 on women on the Board, and rightly so. If our own industry is anything to go by, there is no argument. Wherever you look – Asia, the US or Europe – women lead the executive search industry. In Europe we have Jan Hall, Anna Mann and Beatrice Bellini. In Asia we have Alice Au, Grace Cheng and Christine Houston and in the US we have Cornelia Kiley, Marylin Prince and Melanie Cusin as prime examples. There are many, many more.
And yet, all over the world the burning issue is “why are there not more women on the boards of the leading companies?” In Germany – the worst case – they still don’t have a woman on the board of any major company. But then the Germans also see no reason why a Board should accept the concept of outside counsel on leadership, succession or assessment despite Government and peer pressure to do so.
For many, the answer to this question is that – like the US – there should be a quota. That is not the solution. Quotas bring with them a compromise of standards because they insist on a particular board presence – for example ethnic, gay, disabled – regardless of the needs of the business. These appointments become token rather real business solutions.
The “raison d’etre” of Executive Search is “the war for talent”. Anyone in our industry knows that search is about accessing the pool of senior management talent that is about a third the size of the actual need both at board level and below. Logic tells us there are less women than men in that pool, so there is a natural paucity of talent to choose from. However the best headhunters are women.
I have been recruiting within the search industry for twelve years now and women are clearly so much better than men in our business. Why? Because they don’t wake every morning wondering who they are and how they are perceived by their peers. Whereas for the men it is all about how they are perceived – by their teams, by their clients and by their candidates.
Women don’t worry about that – they are much more secure in their business relationships -but men have it at the top of their agenda every day because it is what defines them in the executive search community. To make things worse for the men the best managers of search firms are women. If you don’t know Sonamara Jeffries or Sue O’Brien then you should because they are the “glue” that holds their firms together, the DNA that helps all of their teams to gel as a unit yet still be recognised and rewarded for their individual, as well as their overall, contribution. They are the developers of client relationships, the architect of high quality service delivery and the evangelist for collegiality as well as being superb ambassadors and recruiters for their firms.
The key to their success is that they deliver time after time on their promises to clients, they don’t waste time bragging about it and are never afraid to step up to the plate when a search is not going as well as it should. Women are less inclined to “compete” with their clients and much more inclined to listen. Someone once said: “There are two kinds of people in the world -those who listen and those who are simply waiting for their chance to talk”. Women rarely if ever fall into the latter category.
Women do not tend to promote themselves enough but then they don’t need to – their clients do it for them. Whereas men are mostly self-promoters, women are not. They want to see a lengthier track record from their peers than men do before they will recommend and support the advancement of their own gender.
But most important of they are not weighed down by huge egos that demand a daily massage from their colleagues. I know of a male manager who announces his arrival every morning with the words “Good morning top team” assuming that motivates them. Actually they all think he is simply asking for recognition every time he walks into the office.
If you own, manage or chair a search business then seek out the best woman in your firm – if you don’t have one then go out and hire one – and put her in charge. The difference will amaze and delight you. Better still it will really please your clients. And it may yet help promote more of the right women on those main boards.